Founder Stories
We're inspired by founders who are changing the way the world buys, sells, and thinks. Below, we cover the ups and downs of those who’ve built something from the ground up in hopes that through their challenges and victories, you can find purpose and inspiration for whatever idea you’ve been thinking about.
Partners: From Van Life to Cacao and Coffee Roasters
The Founder’s Zodiac: What Business Should You Start, Based on Your Sign?
Shop Small: 50 Sustainable Products for Earth Day—and Every Day
This 84-Year-Old Grandmother Serves Comfort and Community Through Livestreamed Cooking Classes
The Art of Reinvention: How One Founder Found Her Purpose in the Middle of a Pandemic
Meet 6 Independent Businesses Responding to Crisis with Compassion
Stay Home, Shop Small: Get Handpicked Product Recommendations from Independent Businesses
Partners: From High School Sweethearts to Serial Entrepreneurs
The Founder’s Zodiac: Passion and the Pursuit of Independence
The Founder’s Zodiac: What Type of Entrepreneur Are You?
Partners: Their Love Migrated from the Dance Floor to a Fair-Trade Foods Business
Getting Funded: How Gender Bias Affects Women Founders
Partners: They’re Running the Modern Day Mom and Pop Shop
Partners: Inuit Life Inspired Their Cross-Cultural Love—and Whale Soap
Introducing: Partners—in Business and Bed
The Grown-up Wisdom of 5 Young Entrepreneurs
Overcoming Adversity: 5 Founders on Surviving Their Greatest Defeats
Shop Shopify: 68 Holiday Gift Ideas for Everyone on Your List
The Future Needs More Black Businesses
Community and Competition: Inside the Mind of a 19-Year-Old Founder
Ollies and Ocean Life: Inside the Mind of a 14-Year-Old Founder
If You Build It They Will Come—But It Might Not Be Who You Expected
Books and Big Dreams: Inside the Mind of a 19-Year-Old Founder
Overdraft: KOTN’s Founder Talks Hard Times and Soft Shirts
Cartoons and Coding: Inside the Mind of an 11-Year-Old Founder
Overdraft: How One Founder Built A Braiding Business—from her Living Room
Beezus and Boxer Shorts: Inside the Minds of Two School-Aged Founders
Overdraft: How this Eyewear Mogul Started a Business from a Backpack
Pecans and Politics: Inside the Mind of a 12-Year-Old Founder
Social Studies and Stationery: Inside the Mind of a 10-Year-Old Founder
Overdraft: How This Army Vet Fought His Way out of a Financial Ambush
Beagles and Basketball: Inside the Mind of a 12-Year-Old Founder
Vanguard: How A Tribe Called Red Brought Activism to the Dance Floor
Overdraft: The Dark Side of Overnight Success
Overdraft: How Native Poppy Bloomed—Even Through Its Founder’s Darkest Days
Sharks and Shooting Hoops: Inside the Minds of Two School-Aged Founders
Vanguard: This Latinx Bath Brand Is Bubbling with Nostalgia
How to Be a Boss: 18 Tips from This Is Us’ Randall and Beth Pearson
Bath Bombs and Batman: Inside the Mind of a 6-Year-Old Founder
Vanguard: The Unique Voice Behind Gender-fluid Wellness Products
How to Be a Boss: 10 Tips from Shrill
Outraged: T-shirts and the Ongoing Fight for Women’s Equality
STEM and Stargate Atlantis: Inside the Mind of a 11-Year-Old Founder
Vanguard: Meet the Nigerian Publisher Heating Up African Romance Novels
How to Be a Boss: 12 Tips from The Crown
Overdraft: Success for This Founder—at First—Simply Meant Surviving
Baseball and Black Panther: Inside the Mind of an 11-Year-Old Founder
Vanguard: This Artist Conjured a Magical World of Black Anime Characters
