Recently, we sat down with Aarron Walter — VP of Design Education at InVision and author of A Book Apart’s Designing for Emotion — for a Shopify Partner Session webinar.
In his presentation, Aarron discussed seven actionable principles of product design that he’s learned over the years of working for, and observing, Fortune 500 companies. We’ve decided to deep dive into the first principle — guess less — to help you gather and analyze the feedback you need to be more successful in your designing endeavors.
In this article, you'll learn:
- What "guess less" means in the context of product design
- How you can implement a "guess less" workflow in your day-to-day design process
- Which tools you should be using to help your business guess less